Web Design, Strategy
Apply Ivy is an U.S. university & boarding school admissions consulting company based out of Hong Kong. Apply Ivy’s director, Carole, reached out to us because she felt their website had become outdated. We worked together to strategize the best way to redesign the website to bring it up to the current standards. We also discussed how to streamline the architecture and content of the site so that the most important information would be easily accessible to a potential client.
After finishing the site redesign, we were approached by Carole shortly after to translate the website into Chinese, as they were expanding to the Mainland China market. We mirrored the website and selected the optimal Chinese typography to match the look and feel of the original English site. Using WPML, we applied the Chinese translation to all key pages and content.